A Popular TV Show Tries To Evoke The Love Of Folk Music

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A scene from the show features ethnic singer Yi Ladanzhu. [Photo provided to China Daily]

A popular TV show, Flowers bloom in springwhich aims to increase recognition of Chinese folk music and brings together 28 groups of young artists to innovatively render some of the country’s most influential folk songs, recently saw its online views cross 1.3 billion times, said producers at a symposium held in Beijing earlier this week.

Produced by Hunan Television, the show uses a singing competition-like format to select the top four singers over its 12 episodes. The show selected Gong Shuang, ethnic singer Yi Ladanzhu, Mongolian ethnic singer Aoriqileng and musician Xiao Mai as the best.

Currently, the show has registered over 400 contest-centric hashtags listed in trending topics on popular social platforms nationwide such as Sina Weibo, with all content garnering over 110 million clicks.

Gong Shuang, one of the top four young finalists of the singing competition TV show,
Flowers bloom in spring. [Photo provided to China Daily]

Lei Jia, vice president of the Chinese Musicians Association, said the show has worked to increase recognition of Chinese folk music as many of these traditional songs – once created in the countryside – “disappear almost” in the middle of the urbanization process.

‘We can’t admire’shang ge‘ (the folk songs sung by farmers or herders) while walking through busy streets lined with skyscrapers,” Lei said, adding that he was touched by the show’s effort to awaken the interest in folk music among younger generations.

“The folk songs reflect the changing history of the Chinese people’s lifestyle and spiritual world, and also record the collective memories of our ancestors from different ethnic groups, so they could bring Chinese young people closer to their roots,” he said. added Lei.

An Desheng, the show’s producer, said the show performed more than 140 works of folk music ranging from whispered lyrics by vendors in northeast China to dances and songs from Xinjiang Uygur Autonomous Regions and Mongolia. interior.

An said they tried to mix classical and pop styles to remake folk songs in a way that’s easier to strike a chord with today’s young audience, wishing traditional cultures to be inherited and prosper. .

Famous opera singer Yan Weiwen in the TV show
Flowers bloom in spring. [Photo provided to China Daily]

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